Marissa GluckDigital Kids, Pt 2: Understanding the Digital Habits of Gen ZIn Aug 2014, we conducted several more focus groups with kids to better understand their digital habits. The results were enlightening.10 min read·Jan 22, 2021----
Marissa GluckDigital Kids, Pt 1: Understanding the Digital Habits of Gen ZIn June 2014, we conducted several focus groups with kids to better understand their digital habits. The results were enlightening.8 min read·Jan 22, 2021----
Marissa GluckWhat to expect when you’re expecting: a relaunchBest practices for relaunching a digital experience.15 min read·Jan 22, 2021----
Marissa GluckMeasuring Social Media ROITraditional methods of measuring ROI are misplaced when it comes to gauging the impact of social media initiatives. A detailed look at…13 min read·Jan 22, 2021----
Marissa GluckHow Digital Can Boost Luxury BrandsOriginally written for and published by Huge Inc. Jan 201515 min read·Jan 21, 2021----
Marissa GluckHow Digital Content & Service Models are Re-making the Patient Healthcare ExperienceOriginally written for and published by Huge Inc. Feb 2015.15 min read·Jan 21, 2021----
Marissa GluckThe Future of Automotive: Less Steering, More SoftwareAs digital research and interactions becomes the common thread across the car shopping and buying experience, the traditional dealer-buyer…19 min read·Jan 21, 2021----
Marissa GluckDefining Brand CapabilitiesAs user expectations continue to soar in the digital age, brands must harness their unique capabilities to reach and retain their…15 min read·Jan 21, 2021----